ELLIE SHIN
VISUAL DESIGNER

Stripe | Tap to Pay campaign

Partnering directly with Stripe from strategy through execution, we created Behind Every Transaction—a unified brand platform that translates Stripe’s core belief into a scalable creative campaign system. Grounded in the idea that every transaction carries a human story, we facilitated alignment workshops, built a dynamic design and messaging framework, and produced authentic global photo and video assets. The result is a multi-campaign platform that celebrates the real business impact behind every payment and establishes Stripe as the invisible engine of modern commerce.

FOCUS

Art Direction Storyboarding Design systems

TEAM

Crystal Chou, Anthony Zukofsky, Hannah Carlton, Evan Gütt, Julianne Perry, Wayne Beers, Shannon Miranda, Sarah Miller, Courtney Gu

Stripe | Tap to Pay campaign
Stripe | Tap to Pay campaign